Michael Jordan is one of the richest people currently with a net worth of over 1 billion dollars according to Forbes. Most of his wealth was accrued after he stopped playing and part of it is attributed to shoes. Ever since Michael Jordan joined Nike in the 1980s his collection of Nike shoes has grown just like the popularity of the shoes.
Michale Jordan’s fame and skills in the basketball court is believed to have played a role in the popularity of the Jordan shoe brand.
His background is also believed to play a role since he became a source of inspiration to many people. As one of the best players in history, the younger generation resonates well with Jordan and continues to buy his brand.
In 2015, it was discovered that the former player was earning 100 million dollars from Nike. The amount had increased by 2017 when it was announced that Jordan was earning $110 million annually. The Jordan shoes from Nike are still showing signs of being at the top sportswear. The popularity isn’t just in the United States but also in other parts of the world such as China.
Jordan brand has seen some of the best sales as well. For instance, Air Jordan Flu Game was sold for $104,000 while Air Jordan OVO sold for $100,000. Another silver-lined pair sold for $60,000 whereas the OG pair sold for $31,000.
These sales just show the value of the Jordan brand and how much people are willing to spend on them. The sales took place in 2018 and they are an indication that one of Michael Jordan’s smartest moves was taking endorsement deals from the shoe producers. For more about his show worth, hop over to this web-site.
With over $3 billion yearly, Nike is glad they made a deal with Jordan even though he was interested in Adidas. That, together with other investments such as the Charlotte Hornets have made the former NBA player the billionaire he is today. They show that Jordan’s worth won’t decrease soon.